SUSTAINING RELEVANCE

                                                       “God created and left development for men”
Every modern society and great organizations we see today, have direct relationships with innovation or renovation. Innovation simply means to create something new, while renovation is an act of improving on what has been created to make it look like innovation. This is one of the major assignments of man. God did not invent aero planes, ships, vehicles, air conditioners etcetera. Men did. What God did was to create the material resources in the ground, sea and in the air for man to develop them.
Every man has the power and capacity to create or renew whatever has been created from the resources available. Even though I do not encourage the word COMPETITION, because I believe everyone is unique in his/her own make up. But it seems every relevant thing we can see around us today survives around it. For every Moses, there is a Joshua somewhere. Every Eli must not be carried away because Samuel is by the corner watching and for every Nokia product, Apple stands as a threat. This is why renovation must be sustained if we must be first choice in all our endeavors. It could be in our job, talent, skill, business, academics, relationship etcetera.
You do not necessarily need to be perfect in your delivery. All that you need is excellence. Excellence is not synonymous to perfection. It simply means “just stay above your closest competitor or contemporary even if it is just an INCH”. No sane person will leave something superior for the inferior. Then you will become the most sought after.
Some giant organizations we see today have been in existence for over five decades because excellence has been properly managed while some could not sustain it for 2 years. No employee should go into the new year with an old resume if he/she must be relevant.
How do you sustain relevance?
1, Know your strength and the one of your closest competitors or contemporaries and how far they can go.( This is where constant research work comes in)
2, Always add value to your product or whatever that makes you relevant.
3, be informed.
The best people, staff, service, skill, products are not necessarily perfect but excellent. Go in this might. Glory be to God.

Tunde Adenuga
tunde_dng@yahoo.com

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